Casper Opens Downtown Toronto Location with Canadian Headquarters
Casper also parters with retailers such as Hudson’s Bay, Indigo, and EQ3 to carry an assortment of Casper products in their stores.
The mattress-in-a-box phenomenon is taking hold in Canada in a big way, and the competition has never been fiercer. Late last month, Sleep Country Canada announced that it had acquired Canadian mattress-in-a-box brand Endy for $88.7 million — the move is significant because Sleep Country is the largest mattress retailer in Canada, and Endy is said to be the top-selling mattress in the country with annual revenues on track for $50-million this year. Various other brands continue to enter the market, such as Leesa and Tuft & Needle, and there’s even now a plant-based mattress called Haven Mattress Company which is based in Kelowna.