Author Archive

Rebecca Rive

sticky

KitKat Opens Innovative First-in-Canada Experiential ‘Chocolatory’ Retail Concept

By Craig Patterson of Retail Insider Nestlé-owned chocolate brand KitKat has opened a highly experiential retail concept at Toronto’s Yorkdale Shopping Centre. It’s the first permanent location of its kind for the brand in North America, and represents a brilliant example of a brand engaging with consumers in an effort to create loyalty and gain… View Article

Rebecca Rive
November 18, 2019